Going For It: A Step-by-Step Guide to Building a Successful Law Practice From the Ground Up

by Matthew Driggs, Founder of The Advocates

A Definitive Guide to Creating Your Own Law Firm: How Going For It Can Help You Create a Successful Law Firm From Day One

When Matthew Driggs set out to write Going For It: A Step-by-Step Guide to Building a Successful Law Practice From the Ground Up he wanted to impart the experience and wisdom he learned from building his wildly successful law firm The Advocates. In the book, Matthew covers a range of topics and scenarios you will likely face in the process of launching your own law firm. The book details the various steps you will need to take to get your law firm up and running from deciding what branch of law to pursue, choosing a name for your firm, and even explaining how to set up an efficient law office. Matthew also relates advice about obtaining licenses, purchasing employer and business insurance, and setting a proper client fee schedule.

If you are an attorney who is interested in branching out on your own, Going For It: A Step-by-Step Guide to Building a Successful Law Practice From the Ground Up is the book for you. Going For It has all of the advice you need to launch your law firm, build and market a winning image and message, and generate a reliable base of clients. The book will walk you through every step required to start your very own law firm no matter what practice area you choose to pursue. Here are just some of the ways Going For It can help your new firm:

  • Choosing a name for your firm
  • Types of legal practices
  • Obtaining licenses
  • Setting up a business banking account
  • Legal accounting
  • Office equipment tips
  • The pros and cons of a partnership
  • Finding clients
  • Building a successful marketing plan
  • Internet marketing
  • Topping organic keyword rankings
  • Running successful PPC campaigns
  • Avoiding common mistakes
  • And so much more!

Tired of toiling away at a corporate law firm? Itching to strike out and be prosperous on your own? Ready to chase your dreams but don’t know where to start?

Then this guide was written for you. Matthew Driggs explains everything you need to know about starting your own law firm from day one.